Could This be the Video of the Year? (WATCH)

This video proves that people will do just about anything to be on TV. It's a 12-second clip from a game show in Japan.

It's two women on opposite ends of a clear, plastic tube that has a COCKROACH in the middle of it. And they're trying to blow it into the other person's MOUTH.

We won't tell you who wins . . . but the loser probably didn't have to eat lunch that day.